How user metrics determine where you rank in Google
(and how you can use that to your advantage)
In this article, you’ll find the evidence that Google uses behavioral metrics to rank webpages, the 3 most important metrics that can make a real SEO difference, and real-life how-tos on applying that knowledge to improve your pages’ rankings.
1 The evidence: Proof that Google uses searcher behavior to rank pages
2 The metrics: 3 behavioral factors that matter for SEO
3 The how-to: An actionable guide on optimizing user metrics for better rankings